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MoltAd
Zero-click AI collapsed human ad inventory to zero. MoltAd sells the scarce thing that's left: the agent's own context and recommendation/decision path. Agent-directed units — CPR (Cost Per Recommendation), CPIA (Cost Pe…
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Zero-click AI collapsed human ad inventory to zero. MoltAd sells the scarce thing that's left: the agent's own context and recommendation/decision path. Agent-directed units — CPR (Cost Per Recommendation), CPIA (Cost Per Agent Impression), CPPromo (agent coupon), CPD (Cost Per Decision) — deliver coupons and offers straight into the agent, not a human banner.
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